This article is also available in: 日本語
One day when I went shopping at a clothing store…….
The sales associate at the shop came to me and informed me that they have a big fitting room so I can try my clothes on comfortably…….
What impressed me is that what I was usually told by clothing sales associates is
“please let me know if there is anything you like on the shelf, I can get it for you.”
It was different and I was impressed.
The sales associate saw me on a wheelchair and predicted I am going to try on clothes before purchasing.
The important information to me is a big and comfortable fitting room.
Therefore, the sales associate told me the information I need at the time.
I have always been thinking about how to increase customer experience and creating shared value (CSV).
This is one of the perfect case studies I can learn from.